sensory packages

SENSORY PACKAGES

We offer our clients continuous care in the field of sensory analysis combined with the possibility of using our training.

Each package consists of professional sensory tests for sensory sensitivity.

Sensory packages can be additionally extended with a training part, sensory care and an attractive discount in the next training sessions.

SENSORY PACKAGES – 4 VARIANTS TO CHOOSE:

BASIC PACKAGE

includes:

2 BASIC SENSORY TESTS

for taste blindness and color differentiation

1 TRAINING SESSION

4-hour introduction to sensory analysis of food products

5% DISCOUNT

discount on trainings organized by Consumer Insight Consulting

STANDARD PACKAGE

includes:

9 SENSORY TESTS

  • test of the ability to recognize tastes in water solutions
  • test of color recognition abilities
  • test of ability to recognize and memorize odors
  • test of scale usage skills
  • ranking (ordering) test
  • test of ability to detect differences between products
  • test of detecting differences in intensity of a given taste

2 TRAINING SESSIONS

sensory workshops + time management training

10% DISCOUNT

discount on trainings organized by Consumer Insight Consulting

PREMIUM PACKAGE

includes:

9 SENSORY TESTS

(with 1 possible retake)

  • test of the ability to recognize tastes in water solutions
  • test of color recognition abilities
  • test of ability to recognize and memorize odors
  • test of scale usage skills
  • ranking (ordering) test
  • test of ability to detect differences between products
  • test of detecting differences in intensity of a given taste

3 TRAINING SESSIONS

sensory workshops + time management + sensory marketing

15% DISCOUNT

discount on trainings organized by Consumer Insight Consulting

CUSTOM PACKAGE

Create your own SENSORY PACKAGE based on our service and training offer, fully tailored to your company’s needs.

This flexible solution allows you to select the scope of tests, training, and implementation support depending on your business objectives and the team’s level of experience.

The package price is determined individually and depends on the scope of services, number of participants, and project specifics.

Why is it worth conducting regular sensory tests to verify employees’ sensory sensitivity?

Ensuring high product quality requires systematic verification of the competencies of individuals responsible for sensory evaluation. Therefore, employees should regularly participate in sensory tests that objectively assess their perceptual abilities — with a recommended minimum of once per year.

In the process of product quality assessment, organoleptic evaluation is used, based on human senses: sight, smell, taste, touch, and hearing. This method enables the identification of key sensory attributes that serve as fundamental quality indicators. Sensory attributes, particularly visual and taste-odor characteristics, have a direct impact on consumer perception and purchasing decisions.

It should be emphasized that sensory abilities vary between individuals. In practice, perceptual limitations may occur, such as color blindness (daltonism) or taste perception disorders, which can significantly affect the quality and consistency of evaluations.

Color blindness is a disorder of color recognition, most often of genetic origin, linked to the X chromosome. It occurs much more frequently in men than in women and may result from congenital factors as well as neurological conditions or damage to the visual system.

Taste perception disorders include a reduced ability to distinguish tastes, which may lead to distorted sensory evaluation — ranging from weakened perception to complete loss of sensitivity.

Modern practice must also take into account the long-term health consequences of conditions such as COVID-19 complications, including dysosmia, which can cause significant distortions in smell and taste perception.

To ensure reliability in decision-making processes, sensory sensitivity tests are used to identify individuals with the highest perceptual competencies and to build teams that ensure repeatability and objectivity of evaluations.

This does not exclude participation of individuals with lower sensory sensitivity; however, their assessments should not be the sole basis for product quality decisions.

At Consumer Insight Consulting, we conduct comprehensive sensory testing both at client sites and in controlled environments, including individual participant assessments as well as full team evaluations.

This process is complemented by sensory workshops, which develop team competencies in sensory analysis and its practical application in quality and product development processes.